Grab your best line and make it its own clip
Inside almost every longer recording there is one line that says the whole point sharper than the rest of the piece combined. I go looking for that single line on purpose, then I build a short clip around only that moment instead of leaving it buried in the middle of a longer piece where most people will never reach it at all.
This matters because your best material often gets lost simply by its position in a longer recording. People drop off as a video goes on, so a great line near the end may only reach a small share of your audience. Pulling it out and giving it its own moment gives that line the attention it actually earned.
Try this today: read back through your last transcript and underline the single sentence that says the most in the fewest words. Cut a short clip built entirely around that line, with just enough setup to make sense. Post it on its own and see how it performs compared to the longer version.